Our Approach

Investing more than capital.

Fueling High-Growth Tech in the Midwest

Our investment thesis is centered on funding early stage technology companies in the Midwest. We believe in the incredible potential of the Midwest tech ecosystem, and we empower entrepreneurs to propel their proven ideas into commercial scalability.

We focus our investments on technology companies with B2B SaaS (Sotfware-as-a-Service) and consumer marketplace business models. We invest in strong go-to market teams who are visionary and tenacious. Beyond our capital investment, we equip entrepreneurs through our expertise in sales and marketing and talent development. We take pride as a team in being responsive and impactful to all of our stakeholders: entrepreneurs, co-investors, and limited partners alike.

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Our Ideal Startup

Geography

Located in the Midwest or connection back to the Midwest

Stage

Typically raising first or second round of institutional capital.

Management

Tenacious leadership with previous startup experience and deep domain expertise

Market

High growth and attractive market size with a demonstrated go-to market strategy

Progress

Beyond proof-of-concept stage, with fast growth and low customer churn


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